Glossary



Inbound Link –

This is a hypertext link to a page from another site, bringing traffic to that page. Inbound links are used to calculate link popularity.

Inktomi –

 

Owned by Yahoo!, this is a database of search results used to power various websites.

IP Address –

 

Used to uniquely identify a computer and/or system on the internet.

IP Spoofing –

The process of hiding your real IP Address and making it appear to be of a different IP address.