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How an App like Zillow Rentals Transformed the Property Rental Market?

Booking Process
Before
X
After
X
real_estate_mobile_app_cost
Rental Property Management

Key Metrics

  • User engagement boosted by 30%.
  • Customer satisfaction increased by
%

Objective

  • To modify their rental property management software as per the Zillow application
  • To make their houses for rent apps user-friendly

Key Highlights

  • Developed a web app and modified their mobile apps.
  • Delivered sustainability and future readiness to their rental business. 

Timeline

07 months

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Project Background

Client Background

Client Industry: Real Estate
Location: San Francisco, California, USA

A real estate company in San Francisco, California, USA, wanted to revolutionize its rental property management software or rental apps.

They wanted their mobile apps to be like the Zillow rentals app with features that will help in improving their renting and overall customer experience.

They wanted their mobile apps to be like the Zillow rentals app with features that will help in improving their renting and overall customer experience.

Objectives:

To upgrade their mobile apps and develop a web app so that they can deliver better features than the Zillow rentals app.

To streamline property searches, lease agreements, and tenant management.

How-to-use-Zillow-advanced-search-features-scaled

Challenges  

comp-appr

Time-taking Property Listings

Their traditional rental property management software or apps were slow and inefficient, leading to longer time taken by property listings to upload, update, & view.

comp-appr2

Limited Tenant Verification

Their rental apps had almost zero tenant verification procedures, due to which various security concerns arose in the long run.

comp

Manual Documentation

There was no way to handle renting documentation such as lease agreements, tenant contracts, rental receipts, and more in a digital manner.
This prevented widescale adoption of their rental property management software.

comp-appr2

Tough Competition

Zillow applications and other rental apps were providing tough competition to the real estate business.
Thus, they needed rental property management software that would be feature-rich and user-friendly, like the Zillow rental manager application.

Solution

Solution Provided

  • Our development team understood that their rental property management software needed an upgrade to become future-ready.
  • State-of-the art rental property management software like the Zillow application were proposed that included upgrade of their mobile apps and creation of a web app.
  • We used AI functionality to improve the search property recommendations.
  • Proper tenant screening was included via their identification documents, previous rented property agreements, and contact details of the previous rented properties.
  • Real-time communication was brought in using a built-in chat system with automated responses (for off hours).
  • Lease agreements with one-click approval and digital signatures were leveraged to digitalize the documentation process.
  • Rental receipts were automated using the AI.
  • Online payments were streamlined by adding auto debit features and including payment gateways like Venmo, PayPal, & Stripe.
  • The houses for rent apps were optimized for mobile responsiveness and accessibility for all.
  • A unique feature was added where property owners and renters can rate each other.
  • Wildnet ensured that the newly crafted web app and modified mobile apps were efficient, scalable, & secure to benefit the property manager, tenants, and landlords.

Strategies Implemented

  • Agile development strategies were used to develop the rental property management software for the real estate client.
  • We used a cross-platform app development strategy to decrease the time taken and effort needed to modify the mobile apps for iOS & Android platforms.
  • Rental property management strategies were leveraged to ensure that rental properties stay in the best possible shape via timely maintenance booking, updates, and notifications to the involved parties.
  • Tenant management strategies were used to deliver the best possible renting experience for both tenants and the landlords.

Tools Used

  • React Native (mobile app) and React (web app) for Frontend
  • Node.JS for Backend
  • Firebase for Database
  • Google Cloud for Cloud computing
  • TensorFlow for AI features

Key features of the App

  • AI-powered property searches and recommendations
  • Secure and online tenant screening
  • Digitalized Lease and Rent agreements
  • Real-time messaging amongst landlords, tenants, property managers, and real estate firm
  • Automated rental receipts and auto-debit rental payments
  • Landlord and Tenant rating system
  • Push notifications about new tenants, rental properties, rent due dates, and property maintenance

Development and Implementation

Process

  • Our business analyst and project manager went on a discovery call with the real estate client.
  • They understood the ask of the client to make their rental property management software like the Zillow rentals app.
  • Our design and development team was engaged to understand the Zillow rentals app and chart out a development plan for the client.
  • Our development team started off with UI/UX design to create wireframes and a prototype of the upgraded rental property management software, i.e., mobile apps and a new web app.
  • The development happened in three stages, starting with the frontend, then the backend, and finally database integration.
  • Then, thorough testing was done both manually and via automated testers to be assured of the desired quality level.
  • Finally, one month of post-launch support was given to help the real estate client with any run-time errors and initial user issues.

Team Involved

  • 1 Business Analyst
  • 1 Project Manager
  • 2 Frontend Developers
  • 2 Backend Developers
  • 1 Database Engineer
  • 1 Cloud Engineer
  • 1 AI Engineer
  • 1 QA Tester
  • 1 UI/UX Designer

07 months

Application Screenshots

1_Real-estate-application

Results  

Quantitative
Results

  • 3X faster Booking process
  • Manual tenant screening used to take 5 days to a week, but now it can be done within a day.
  • User engagement boosted by 30%.
  • Lease agreements can now be processed digitally and with one click.
  • Customer satisfaction increased by 41%.

Qualitative
Results

  • Users loved the new rental property management software of the real estate client.
  • Tenants can now be easily screened, and thus the overall rental process became quite trustworthy.
  • Real time communication helped in increasing the number of successfully rented properties.

Client Feedback
and Ratings

  • Client rated our design and development services 5/5.
  • Client testimonial “This app has completely transformed our rental process. The automation and AI-driven insights have made property management seamless and efficient.

Future
Plans

  • The client wishes to integrate new-age features like Augmented reality property tours, AI-powered price estimation, IoT-features for smart home renting, and personalized dashboards for property managers.
  • The client has signed a maintenance and upgrade contract with us for a year.
Wildnet Technologies

Wildnet Technologies

Wildnet Technologies is one of the Best Digital Marketing Companies in India, trusted by 4100+ global brands for AI-driven SEO, PPC, Social Media Marketing, Guest Posting, Website Revamp and Development, and full-stack digital transformation solutions. With 19+ years of proven expertise, Wildnet helps businesses scale Visibility on all platforms like Google Search, AI Overviews, ChatGPT, Perplexity, Generative AI Search, Increase Website Traffic, Improve Branding on Social platforms, and Increase Revenue through data-backed, result-oriented Marketing strategies. Wildnet Technologies also serves USA and UK-based Marketing agencies with White Label SEO, PPC, and SMM outsourcing services.

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